Scratx AB (“we,” “our,” or “us”) operates both the website located at https://millentic.com (the “Site”) and the Scratx platform (the “Platform”) (collectively referred to as the “Services”). This Privacy Policy outlines how we collect, use, disclose, and protect personal data of users of our Site and Platform in compliance with the General Data Protection Regulation (GDPR). By accessing or using our Services, you acknowledge the processing of your personal data under the terms of this Privacy Policy based on our legitimate business interests.
Information We Collect
1. Personal Data
When you visit our Site or use our Platform, we may collect personal data that you voluntarily provide to us, including:
Name
Email address
Phone number
Company details (if using our Platform for business purposes)
Billing information (for Platform users)
Any other information you provide through contact forms, account registration, or email communications.
2. Automatically Collected Information
We may automatically collect certain information about your device and usage of our Site and Platform, including:
IP address
Browser type and version
Operating system
Referring URLs
Platform usage data (e.g., feature usage, time spent on different sections)
Device identifiers and metadata
We process this data based on our legitimate interests in ensuring the functionality and security of our Services, improving user experience, and analyzing service usage.
Cookies and Tracking Technologies
We use cookies, web beacons, and similar tracking technologies to improve the performance of our Services, analyze usage trends, and enhance user experience. You can control cookies through your browser settings.
Legal Basis for Processing
We process personal data based on legitimate interests, meaning we collect and use data to ensure the effective functioning and improvement of our Services, as well as to support customer service, security, and marketing. In doing so, we balance these interests with your rights and freedoms. Specifically, we rely on legitimate interests for:
Maintaining and improving our Services;
Marketing and business development (e.g., sending you promotional offers, where permissible by law);
Analyzing usage trends and demographics;
Ensuring site security and detecting fraud;
Customer support and relationship management.
Where we are required by law to obtain consent, such as for certain types of cookies or direct marketing, we will seek consent in those specific cases.
How We Use Your Information
We may use the information we collect to:
Provide, maintain, and improve our Site, Platform, and related services;
Allow you to create and manage accounts on our Platform;
Respond to inquiries and provide customer support;
Process transactions and handle billing;
Send you marketing communications (where permitted);
Analyze usage trends and user demographics;
Detect, investigate, and prevent fraudulent or unauthorized activities;
Comply with legal obligations.
Data Processed on Behalf of Our Customers
As part of the services we provide through our ETL platform, Scratx AB processes personal data on behalf of our customers. This data typically relates to their own users, customers, or employees and is processed solely under the instructions of our customers. Scratx AB acts as a data processor, while our customers act as data controllers.
This means our customers determine the purposes and legal grounds for processing such data, and we process it in accordance with our Data Processing Agreement (DPA). This Privacy Policy does not apply to personal data that we process on behalf of our customers through the Platform.
Data Subject Rights
Under the GDPR, you have rights regarding your personal data, including:
Access: You have the right to request access to the personal data we hold about you.
Rectification: You can request that we correct or update inaccurate data.
Erasure: You can request the deletion of your personal data under certain conditions.
Restriction: You can request that we limit the processing of your data.
Objection: You can object to certain types of processing, such as direct marketing, at any time.
Portability: You have the right to receive your data in a structured, commonly used format.
Complaint: You have the right to lodge a complaint with a supervisory authority if you believe your rights have been violated.
To exercise your rights, please contact us at privacy@scratx.com.
Data Transfers
We may transfer personal data to third-party service providers (e.g., cloud hosting providers or payment processors) located outside of the European Economic Area (EEA). In these cases, we ensure that appropriate safeguards (such as standard contractual clauses) are in place to protect your data.
Data Security
We take appropriate technical and organizational measures to protect the security of your personal data, including encryption, access controls, and monitoring our systems for vulnerabilities.
Retention of Personal Data
We retain personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, such as providing our Services and complying with legal obligations. If longer retention is required by law or necessary for legitimate business reasons, we will retain your data for the relevant period.
Updates to this Privacy Policy
We may update this Privacy Policy to reflect changes in our practices, legal obligations, or services. We will notify you of any material changes by posting the updated Privacy Policy on our Site or Platform.
Contact Us
If you have any questions about this Privacy Policy or how we process your personal data, please contact us at:
Scratx AB
Email: privacy@scratx.com
Address: Karlavägen 75A, 11449 Stockholm, Sweden
This Privacy Policy was last updated on 2025-03-25.